business development

Whoppah is an innovative, smart, first-class marketplace for vintage designer secondhand furniture and art. Next to renown brand such as Charles Eames, Artifort, and Philippe Starck, Whoppah also offers unique sculptures and paintings of various and diverse artists that are carefully selected by stylists and art curators. Whoppah's app includes 3D AR (augmented reality) view, allowing users to instantly see the desired product in their homes through their device's camera.


I was tasked with launching the business in China by setting up accounts with third parties in China, engaging with local wholesalers and consumers to drive brand awareness and sales, as well as analyze data to enhance user experience and optimize product search relevance of the company's website in preparation of launch into the international Market.